Founder & CEO, IMPACT Branding & Design


Bob is the founder and CEO of IMPACT Branding & Design, an inbound marketing agency he formed in 2009 to help people grow their businesses by changing the way they market themselves online. Since founding, IMPACT has become recognized as one of the top inbound marketing agencies in the country, becoming one of the first HubSpot Platinum Partners, achieving this status in less than 2 years.

IMPACT was also awarded HubSpot’s Rookie of the Year award in 2012 in its first year of being a partner. Motivated by rapid growth and client success, IMPACT has doubled in size each year over the last 3 years and currently employs over 30 marketers, designers, and developers.

Bob is a Central Connecticut State University alum and was inducted into their School of Business Hall of Honor in 2014 for entrepreneurial excellence. One of Bob’s passions is speaking about marketing and is a regular speaker at HubSpot’s annual Inbound Conference, UConn, and CCSU. Beyond just being driven to grow IMPACT, Bob strives to be at the forefront of the inbound marketing movement and loves helping similar agencies execute their growth.

In his spare time, he participates in several entrepreneurial groups, sits on boards for local education and community foundations, and is an avid Yankees and Jets fan.

Presentation Info

Build the Ultimate Inbound Website: Optimizing Your Site for Search, Lead Generation & Conversions

10:00 AM – 11:00 AM

Room #3 – Inbound Marketing Track