CEO, Didit
 

Bio

Kevin Lee, Didit CEO has been a Digital Media and Marketing industry pioneer since 1995. Kevin’s expertise encompasses SEM/SEO, social & display media, built on a foundation of traditional media (from his days on Madison Avenue). A firm believer that a holistic marketing strategy succeeds, Kevin advocates for a unified digital strategy that encompasses SEO, Social, Content and other forms of digital media. Kevin’s four books and hundreds of columns demonstrate strategic / tactical expertise, plus he regularly speaks at conferences. Kevin invented Didit’s Maestro campaign management system & Didit MAPS hyper-geo-targeting technologies. Didit technology rocks, particularly when combined with Didit’s great team. Since founding Didit in 1996, Kevin has guided Didit beyond pure technology to become a hybrid technology & digital agency through several acquisitions and organic growth.

Kevin is active with the eMarketing Association as a chair of the Board of Advisors and contributed to SEMPO.org as a founding Board member for 7-years.  Kevin earned his Yale MBA in 1992.

Presentation Info

Site Clinic, SEO & Content Marketing

11:30 AM – 12:30 PM

Room #9 – eMA Interactive Workshops